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Web Analytics. Open Sourced.

Open Web Analytics is the free and open source web analytics framework that lets you stay in control of how you instrument and analyze the use of your websites and application.

About OWA
Easy. Open. Web Analytics.

Open Web Analytics is an open source web analytics software framework that you can use to track and analyze how people use your websites and applications. Learn more…

Advantages

The Benefits of OWA

First Party Control

Run OWA under your own domain or as part of your web application.

Customize

OWA is a customizable web analytics framework that can be extended to meet your needs.

CRM Systems

Track WordPress and Mediawiki based websites and admin events.

Metrics, Dimensions, Reports

OWS provided you with dozens of standard metrics, dimensions and reports.

Data Access API

Extensive data access API enables integration with raw data access.

Privacy Controls

OWA respects GDRP and other privacy frameworks.

Features

Advanced Measurement & Analytics

In addition to dozens of standard web analytics metrics, dimension and reports, OWA has several advanced features that are not often found in open source offerings.

Open Web Analytics Dashboard

Monitor analytics via the dashboard.

See heatmaps of where users click.

View detail usage of web pages including prior and next pages viewed.

View detail usage of any web page including prior and next pages viewed.

View the clickstream of anonymized user sessions.

Track an unlimited number of custom site actions. Actions can be grouped and assigned values.

Define and track an unlimited number of custom site actions.

Optimize your SEO by tracking which search terms are referring visitors.

Optimize your SEO by tracking which search terms are referring visitors.

See how loyal your visitors are by analyzing how often they visit.

See how loyal your visitors are by analyzing how often they visit.

Track clicks on all DOM elements on your web pages.

Track clicks on all DOM elements on your web pages.